Google Shopping
GOOGLE SHOPPING
Using the Power of Google’s Network to Make the World Your Storefront
Google Shopping is a companion service to our Google Ads marketing. These are the product ads found on the first page of a Google Search query. An online price comparison service, it allows potential customers to search for products listed in online shopping sites, and to compare the prices offered by competitors. With our experienced and savvy Google Shopping management, you can get your products out in front of the world - and get a great ROI too.
Why Google Shopping?
When you let DMEI take control of your eCommerce business Google Shopping campaign, we’ll make sure that your products are being seen by your ideal potential customers. We’ll spotlight your best deals and give you an edge on the competition. We take care of all the adjustments and settings in your account, so it’s always optimized to perform the best.
Check out our Google Ads page to see how we drive more traffic to your eCommerce store through the power and reach of the Google search engine. The process for Google Shopping is largely the same, but there’s a few key differences about how Google Shopping works and what we do for you. What you need to know is that you are in good hands, because we bring you the same dependable, high-quality results with every campaign we run together.
“This is the best company I have ever worked with. I highly recommend them. The attention to detail at every stage of the project was unfathomable.”
– Survival Gear Systems
Google Shopping Benefits
Google Merchant Center
This is where your product feed lives, and where we manage the ads. Unlike in Google Ads search, Google uses a complex algorithm to determine where and when your ads show up. We take care of creating the ads, and then we fine-tune the component parts to bring you the best ROI for your dollar.
Feed Creation & Optimization
We optimize the data that drives your ad exposure, including photos, images, descriptions, and prices. Our expert team carefully curates it all to bring your product to the front page of Google - and gets people to buy it.
Bidding
A complex part of Google Shopping is made easy for you when our shopping team is at the helm. While bidding, we stay focused on your budget and ROI to get you the most value. Adaptability is key in the bidding process, and we’ll shift strategies as needed until we find ones that get you the best possible return.
Merchant Promotions
We’ll help you set up promotions through the shopping platform that will let your ads stand out from your competitors. With carefully designed merchant promotions, you’ll benefit with higher click through rates, increased conversion rates, and also potentially lower cost per acquisition of leads.
Keeping An Eye On The Store
We regularly monitor and optimize your shopping campaign, poring over the data to keep it performing at the highest possible level. You’ll get regular reports that will show you clearly where the money is going out and coming in, and see the success of our campaign strategy in black and white.
