The Ultimate Marketing Cheat Sheet

  • By Jen Steever
  • 29 Aug, 2017

Create Excellent Content and So Much More

A good marketing strategy helps a company in gaining more customers. With the cheat sheet, one can come up with or create excellent content for the customers, and we all know with real and pertinent content, customers will never leave your site.

1. Conceptualizing and enticing offers.

The first step you need to take before you come up with products or service for your customers is to identify the problem that is faced by the customers you are targeting. It can be regional or local. Therefore offer help to them by providing free information on how to solve the problems they are faced with. After creating the good and close relationship with your customers, then introduce your products or services to them. Ensure the price is pocket-friendly for your customers for a while and without forgetting it has to be helpful and of high quality. You can also ask for assistance from other experts since you can never fail to find some who are willing to work in close collaboration with you.

2. Design your page.

The other stage involves coming up with a design of how your page would look. Note that the page should be simple and contain as many simple details as possible. Avoid filler information and instead include the important details such as the first name or the name of the company, the link leading to your site and without forgetting the last name and the email address. Leave a space that will enable you to divide the page and also ensure that you include any other new information in the smart fields.

3. Create a thank you or a download page.

Include reader submitted form details that work by directing your customers and readers to the link that will enable them to download your offers. You can also design it with different blog posts, links for related offers and also contact page that your customers can relate with.

4. Create a call to action. 

A call to action can be in the form of an image that links the current page to the main page. Such images are used with various marketing platforms such as social media, emails, and website among others. This makes it easy for the customer to view the offers being given and if they like it, they can quickly click on the image where they will be led to the main page with the information. So make sure you use clear and  attractive images while designing your calls to action although you can still use vintage pictures.

5. Create segmentation list. 

Create a list that will hold all the contacts that lead to another list. This makes it easy for you to monitor and keep a reliable record of the customers interested in particular products you are offering which also guides you in improving the kind of goods you are offering.

6. Design a good workflow and emails.

If you have the contacts of your customers, it would be easy for you to create emails to help you follow up on the down loaders. Such emails include:

  • A small thank you email that automatically sends to the customers after making purchases.
  • Two nurturing emails that provide more information regarding your topics.
  • An email that the customers can use to request assistance.
  • Auto responders for your workflows.

It is also advisable to come up with emails that are scheduled to send to your down loaders automatically, and then a notification email should in return be sent to you for notification that the down loaders have received your emails.

 7. Write a blog post and publish it.

Create a blog post and ensure that it consists of the offers you are giving to your customers. You should also ensure that the blog has various ways of solving the issues affecting the down loaders and why they should read your post to benefit.

8. Notify your existing subscribers with the use of emails. 

Finally, create an email that will be sent to your already established customers to communicate with them and inform them about your new offers. Ensure the emails focus on the benefit the offer has for them and also ensure you have included a link to guide them to the page.

 Does it all seem like a daunting mess? DMEI can do each of these things for you. Turn your marketing over to DMEI and put your time and effort into your customers and your business. Let the professionals at DMEI handle it all. You will be glad you did!

Marketing Blog

By Kitty Cobb 08 Dec, 2017

 Social media marketing can help drive traffic to your website and has been shown to be a great source of traffic helping an online business or blog become successful.  When talking about ways to drive more traffic to the site, real world examples show the reader the effective methods and shows that these methods are not just a myth.  Hard work and consistency as well as patience is still going to be needed.  The right tools will help with the process.  There are some SEO secrets and the use of keywords can be applied to many websites to gain additional traffic.

By Jen Steever 29 Oct, 2017
Since 2015, Google has been adamant about putting an emphasis on connection security, namely by putting pressure on websites to do away with “HTTP.” For the past two years, Google has been preaching to the choir, that websites, companies, and users, should convert from “HTTP” to “HTTPS.” And for good reason. They are safer. HTTPS based websites are safer and will protect users from hacks or criminal attacks to a user’s personal and financial information.
By Jen Steever 27 Oct, 2017
You need a great website because your customers are on the internet browsing through your competitor's website. You knowing that they do not want to buy from them. They want to buy from you. Invest in a website! For instance, forward thinking businesses believe that focusing on what is needed and what is urgent is money well worth the expense. Although, websites are an investment today as they were 5 years ago, websites are becoming more the growing trend in the eCommerce way of life.

In fact, social media is a hotspot for many businesses. Therefore, having a page on social media can bring in way more ad dollars to your company than spending on a radio or T.V. advertisement comparably. Generating cold calls or traditional mail-outs in forms of postcards or flyers are nice, but what is really needed by you as a business owner is having lead generations coming from a business website.

Having a business website will afford you more than a 30% increase in your business profits according to many marketing experts. With your online presence at the top of the ranking results on search engines, your company is more likely to be seen compared to being offline. In fact, many business owners may think it is expensive to have a business website, but this is a myth. It costs you more NOT to have one.
By Jen Steever 26 Oct, 2017
One of the things that people can offer you is advice, whether you need it or not. At times this "wisdom" can be bad, but on other occasions, it can be just what you need! The marketing consultant advice that this post is going to offer you comes from many years of working in the marketing industry and struggling with providers and expensive marketing programs. We know what can work in your industry and we're going to give you free marketing advice today.
By Jen Steever 24 Oct, 2017
If you want to market your business, you need to have the right skills for the job. There is more to marketing than simply placing your business on social media platforms. However, you cannot manage focusing on running the business, taking care of your customers well, and making changes to your marketing plan . You need to get a marketing agency to help you make a marketing plan that will work for your business.
By Jen Steever 05 Sep, 2017
Just take a look around you - Internet Marketing Services have changed in big time ways. Has your business marketing strategy changed along with it? Customers have different attitudes today than they did yesterday. This can be seen in the way that local businesses are experiencing record growth in record numbers today. The amazing aspect of this is that consumers do not actually pay a visit to those businesses any longer. Instead, they rely on their mobile devices to do the work for them. If your local business has not adapted to this trend, you are losing out big time.
By Jen Steever 04 Sep, 2017
With the new technology, there is so much you can do for your company such as solving its internet marketing issues by using the internet. This is achieved by using the internet in different ways that include streamlining business marketing processes and customer acquisition.
With the internet, you can quickly elevate the performance and productivity of your business by the use of emails and other platforms to have better communications with your esteemed customers.

How can improve the company's visibility by using the streamline activities? 
By Jen Steever 01 Sep, 2017
There are so many benefits that come from using a great Marketing Agency. For example, such an agency can help you build a presence online in no time. Read on to find out more about how an outstanding expert marketing consultant like DMEI can help you grow your business.
By Jen Steever 29 Aug, 2017
A good marketing strategy helps a company in gaining more customers. With the cheat sheet, one can come up with or create excellent content for the customers, and we all know with real and pertinent content, customers will never leave your site.
By Jen Steever 21 Aug, 2017
You need to make your brand memorable to your consumers. The brand is what the consumer will be looking for and remember about the brand. The little things really do add up. You need to take a proactive approach when it comes to building the brand for your business. If you do not have a well defined brand they others may brand you. More than likely you will not be happy with the results.

There are a number of procedures that can be used to make your brand strong:
More Posts
Share by: