The Insider's Guide To Google Reviews

  • By Kelly Williams
  • 04 Jan, 2018

Why are Google Reviews So Important?

Recent studies indicate that more and more individuals are resorting to read Google reviews before opting for a particular service from a company. This does not seem like it is going to come to a halt anytime soon, hence why it is important for companies to improve in this area in order to maximize their success on the market with the service(s) they are providing. Digital Marketing Experts International can definitely help to make this happen!

Having Five Positive Reviews Is the Key

Companies should have at least five reviews on Google, as this could aid them in obtaining more customers. The mindset of a customer is that of choosing a service from a company that appears to be reputable. If a company has five reviews that are positive, it could certainly impose this perspective.

Survey Results 

According to a recent survey, by reading less than three reviews is how 32% of consumers end up forming an opinion about a particular business. On the other hand, by reading no more than six reviews, 70% will garner a certain impression about a company. It was established that more than 70% of consumers who have a positive impression, go ahead and either contact the business or opt to visit its official website.

First Impressions Are Everything

Ratings, as well as the total number of reviews that are present, definitely play a grand role in the number of people that are going to visit the website of a company. Another recent survey showcases that those companies that only have positive reviews reflect fakeness to 30% of individuals. This same survey also informs that 79% of consumers create a positive impression from a company that has three to four stars.

Responding to Negative Reviews

Another factor that consumers judge when it comes reviews is if a business has responded to the negative reviews that have been left. It counts toward the credibility of any business. By not responding, you can lose customers. It is important to always respond in a way that transmits to readers that you care about their experience and that you are more than willing to resolve any matter present.

Recent Reviews Are Important

People want to read recent reviews. They take them more into consideration than old ones. It could definitely generate more business. One of the ways to achieve this is by you providing a top-quality overall service to every client. By doing so, they will actually want to leave a review on Google.

Keeping Customers Satisfied Equals to More Positive Reviews 

As you can conclude, it takes more than SEO to garner customers. People pick up on the reviews of other individuals before choosing a company to obtain a service from; therefore, as previously stated, going the extra mile to ensure that your current customers are satisfied in every aspect with the service that they obtain from your company is of extreme importance. A satisfied customer tends to leave a positive review on Google. Ensuring a satisfaction guarantee to potential and current customers can definitely come in handy.
Digital Marketing Experts International specializes in building a better brand for businesses online.  We help with the menial tasks of responding to positive and negative reviews.  Our team of experts can help you figure out how to take those negative reviews and turn them around for your business.  I you are searching for a company that can handle all of your online marketing needs,  

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Make maximum use of Google My Business

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